From Correlation to Causation: How AI is Transforming Decision-Making Across Industries

AI is changing decision making. A recent survey found 96% of business leaders think AI will change how decisions are made. But this isn’t just about speed – it’s about understanding the “why” behind the data. For years businesses used correlation based observations to make sense of their markets. They could see trends but often […]

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From Kanban to Scrum and back: how to find your flow as a startup

At Blask, we’ve figured out the hard way that growing fast doesn’t always mean getting things done faster. In this article, I, George Gaievsky, CPO at Blask, talk through our experience with project management frameworks — from trying out Kanban in the beginning, switching to Scrum for a while, and then realizing that Kanban was […]

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10 Innovative Micro SaaS Ideas to Launch a Profitable Startup in 2025

You’ve probably heard of SaaS (Software as a Service) or know a lot about it. If not, here’s the CliffsNotes version: SaaS has changed the way businesses operate. But there’s a new segment gaining traction in the business world — Micro SaaS. Not familiar with traditional SaaS? Don’t worry. In this post we’ll break down […]

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Tips for Successful Email Marketing Campaigns

Successful Email Marketing Campaign strategies are failing at an alarming rate—85% of emails never even get opened. That’s billions of messages, wasted. What’s going wrong? It’s not just spam filters or bad subject lines. It’s that most marketers still treat email like it’s 2010. Brands that win today? They create hyper-personalized, behavior triggered sequences that […]

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Lifecycle Assessment: Ensuring Longevity and Eco-Friendliness in Construction

Life Cycle Assessment (LCA) in construction is changing how we measure sustainability. Here’s a stat: over 50% of a building’s total carbon footprint comes after construction—energy use, maintenance and demolition. Yet most sustainability efforts focus on materials and initial emissions. What if buildings were designed not to last but to evolve? That’s the promise of […]

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Data Privacy in Workplace Analytics: Ensuring Compliance and Trust

Data Privacy in Workplace Analytics is a topic that’s talked about but not fully understood. Did you know 60% of employees don’t know how their workplace data is being collected let alone how it’s being used? This huge gap in awareness highlights the thin line between using analytics for productivity and invading personal privacy. I […]

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Unlocking the Power of Generative AI Techniques for Intelligent and Context-Aware Systems

Generative AI is a game changer across industries, solving complex problems. Its evolution is grounded in advanced techniques that allow AI to generate human like text, images and other content. Of these techniques Chain of Thought Reasoning (COTR) and Retrieval Augmented Generation (RAG) are the most versatile and applicable. These methods don’t just improve output […]

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